The king of punk rock dance music Sir Bob Cornelius Rifo, better known as The Bloody Beetroots, is back with his highly anticipated sophomore album HIDE out September 20th. Featuring an impressive list of cameos including Brooklyn-based rapped Theophilus London, Grammy-winning guitarist Peter Frampton, founding member of Mötley Crüe, Tommy Lee and Australian singer-songwriter Sam Sparro. From one-man studio production to full live band shows with The Bloody Beetroots LIVE and DJ show touring as The Bloody Beetroots DJ set, Sir Bob Cornelius Rifo is a pioneer, reinventing the landscape of electronic music. A firm fixture and favourite on the Australian Festival circuit, Sir Bob Cornelius Rifo is currently touring as The Bloody Beetroots and will soon return to Australia for the national Stereosonic festival this November.